Skyline Exhibits presents the
July 2020 E-TIPS Newsletter


 
Dear Event Marketers,
 
Summer is here and the COVID-19 coronavirus continues to be the big story. From returning to work tips to new safety procedures in the airline industry, we have several informational articles for you with new insights and best practices at the forefront.
 
This month we also feature great information on how technology is being used to make convention centers safer, as well as tips on how to better leverage your email marketing and social media strategy during the pandemic. And don't forget to register for our August webinar, "Exhibiting with Technology: Powerful Benefits, Persistent Concerns."
 
Please remember to contact us with any trade show exhibiting questions you have. Skyline is open for business and ready to serve you.
 
Matt Bohar
Skyline Exhibits
 
Get Back to Work Safely with Skyline
 
July's Featured Articles:

  Return to Work Insights + Best Practices Following COVID-19

With nearly every state currently in some stage of phased reopening, employers are now faced with designing and implementing a Return To Office (RTO) Plan in tandem with finding their footing in a market strikingly different than that of just a couple of months ago. Click here to important steps to consider at your office.

  Why Exhibitors Should Consider Double Deck Exhibits Following COVID-19

COVID-19 has brought on many new obstacles for large event holders and group gatherings. It’s so important to make the most of your space on the show floor, and with a two-level exhibit, you’ll definitely be doing that by shifting upward while keeping your booth guests’ safety in mind. Click here to learn more!

  Travel Industry Safety Measures to Keep Exhibitors and Attendees Safe

As business returns to normal, it still may take some time before people feel comfortable traveling again. However, it’s important for travelers to know that convention centers, hotels, and airlines are taking great strides to make traveling a clean and safe experience. Click here to learn how.

  How to Shift Your Email Marketing Strategy to Continue Resonating with Customers

With constant updates on the COVID-19 coronavirus, it’s important to make sure your business email messages aren’t repetitive and a waste of your subscribers time. Click here for some great tips to follow to avoid tiring your audience.

  How to Shift Your Social Media Strategy for COVID-19

Have you had your business’s social media content planned out for months, making COVID-19 feel like a wrecking ball into your online marketing strategy? Click here to find our social media strategies to help keep you moving forward.

  Technology That Will Propel Trade Shows Back Into Action

As venues look at their options to slowly re-open and increase their capacity limits, there are multiple technological innovations being put in place around the world to help get the gears turning. Check out this post on the technology you might see as event centers begin to re-open their doors.

 
Join Us for Our August Educational Webinar:
Exhibiting with Technology:
Powerful Benefits, Persistent Concerns
Two Convenient Dates:
 
Wednesday, August 12, 2020 - 12:00 PM EDT / 11:00 AM CDT
Wednesday, August 19, 2020 - 2:00 PM EDT / 1:00 PM CDT
 
Technology offers real, valuable benefits to exhibitors, helping them attract attention and engage prospects. Most exhibitors agree that technology improves their image and increases their lead counts. However, some also have a negative perception of technology.
In this webinar, we will examine how exhibitors are using technology, digital content and why there are mixed perceptions. We will also give you our recommendations on what tech to use in your booth.
 
Attend this webinar and discover how you can integrate technology into your trade show program to boost your results and enhance your booth visitors’ experience. Also you can get your trade show questions answered in our lively Q&A session. Ask us anything!
 
 
12:00 PM EDT | 11:00 AM CDT   2:00 PM EDT | 1:00 PM CDT
 
All registrants will receive an email with a link
to watch the recording of the presentation.

    Trade Show & Events Pulse Check White Paper

In this report, Skyline Exhibits surveyed 445 exhibiting professionals from several different industries on how the COVID-19 coronavirus has impacted their trade show and event schedule, budget, workflow and the overall effect on their business.

Click here to request your copy today!
Our overall goal was to get a quick pulse-check on what participants feel needs to be done for them to attend future trade shows and events, their opinion on alternatives to live, face-to-face meetings and when they plan to travel for shows again.

The Skyline E-TIPS Newsletter is provided
by Skyline Exhibits, the leading designer and builder of
trade show displays, graphics and services.
 
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© 2020 Skyline Exhibits. All rights reserved.
 
Skyline Exhibits
 
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
skyline.com
 
 We wish you success at your next trade show!